Ideating and creating a marketing campaign for the success of your business is not a novel concept. Today, marketers have more choices than ever in regard to how and where to promote their products and services. You have built a great product but are you selling it to the right people …

Co-founded in 2013 by Lalit Bhise, Vasudeva Manjunath, Shree Kulkarni, Supreeth Reddy and Nilesh Chhajed, Bizom is a mobile-first retail commerce solution that brings offline distribution, online and serves as a common platform for retailers, brands and distributors to reach out to each other. The B2B company acts like a bridge between …

Online shopping used to be a novel concept for many till a few years back but today it has become a common part of our shopping experiences. All people have to do is press a few buttons and swipe their credit/debit cards and get the product delivered at their doorsteps. …

You just launched a company. Great! But what next after the big launch? How would you let the world know about your project? In simple words, you need a good PR. Brands are built on what people are saying about you. When you get media exposure, not only does it draw …

Founded in October 2015 by Shubham Goyal, Pankaj Singh Bora and Prashant Chourasia, Fitard is a fitness startup, which motivates its users to move towards a fit, active and healthier lifestyle. It is a fitness tracking app that engages its users through competition and rewards them with Fitcoins, a virtual currency, on …

Founded in November 2014 by Gaurav Toshniwal, Dinesh Goel and Kunal Jadhav, Mumbai-based AasaanJobs, is an online marketplace for entry-level and blue collar jobs. The company’s inception was inspired by the unregulated recruitment market in India. It acts as a platform enabling recruiters and job seekers to interact seamlessly. The company …

With a number of transport apps available, it is a hassle to open each app and compare to find the nearest and the cheapest one. Instago is a platform that acts as a meta transport aggregator, enabling users to find the closest available cabs, autos, bikes, taxis and public transport options …

India currently has third largest internet user base in the word and it is estimated that by the year 2017, India will overtake the US to become the second largest Internet users base in the world. Though you’ll find many people who have smartphones with a great internet connectivity but a …

A company’s culture is its unique identifier.  It’s the foundation upon which the organisation and its people thrive. It has been observed that the companies with a strong work culture tend to generate better results as compared to those with a weak culture. So, developing and maintaining a strong culture …

In a world where people speak and breathe music, there is always demand for new, fresh and good music.  But the biggest problem for independent and upcoming musicians is to get an audience and distribute their work. That’s where MuSlate comes into being. Founded by Rohit Goyal in late 2014, …