Adobe launched a new suite of apps called Adobe Spark, which allow both web and mobile users to create and share visual content – like posts for social media, graphics, web stories, and animated videos. It replaces both Adobe Slate and Adobe Voice, the company’s previous social apps. The three main components of Spark are —Post, Page, and Video—each with companion mobile apps. The apps are supported by a new web experience, which lets you create a variety of visual content using your browser.
Spark is free for anyone to try at spark.adobe.com; you just need an Adobe account. One can also log in with Facebook or Google account credentials. Once you’re logged into the Spark site, you have three simple choices represented by buttons: Post, Page, and Video.
Spark Post is aimed at letting people create professional graphics easily without taking much time. While it leverages concepts from Adobe’s pro tools like Photoshop and InDesign, like the ability to layer images with text and filters, it makes these features accessible to everyday users with just a few clicks.
Spark Page is focused on helping users create web stories. One can use it for creating things like magazine-style travel stories, photo albums, portfolios, catalogues or anything else that you want to present on the web. It’s basically a simplified web editing platform that lets users present their content in a highly visual way.
Spark Video lets users create animated videos in a matter of minutes. This isn’t a tool for creating any films. One can integrate text, images, icons and themes in a presentation, then voice over the story in order to create the video.
In short, the Post tool is designed to help one create graphics; Page is for portfolios, catalogues, and info pages; and Video is for tutorials and presentations. Spark can serve as a valuable tool for small businesses, bloggers, marketers, and students who want to get a message out with style.